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AI Insights · Timothy · October 2025

Top Beauty Retail Apps on iOS in Sweden Q3 2025

Discover the performance trends of the top 5 beauty retail apps on iOS in Sweden during Q3 2025, with insights from Sensor Tower.

Top Beauty Retail Apps on iOS in Sweden Q3 2025

In the third quarter of 2025, the top beauty retail applications on the iOS platform in Sweden showed varied performance trends, as reported by Sensor Tower.

Lyko experienced fluctuations in weekly downloads, peaking at around 3.9K in late July. Despite a decline in downloads throughout the quarter, active users remained relatively stable, hovering around 71K to 88K.

SEPHORA - Maquillage, Parfum saw consistent weekly downloads, with a notable increase reaching approximately 2.9K in early September. Active users increased significantly to about 44.9K in the same period before declining towards the end of the quarter.

Notino: profumi e cosmetici witnessed a spike in downloads in early August, with numbers reaching 2.6K. Active users similarly increased to about 5.5K during this time, showing a positive engagement trend.

Rituals Home & Body Cosmetics had a steady increase in downloads in late August, with a peak of 2.4K. Active users also showed an upward trend, reaching 4.4K at the beginning of September.

Lush Fresh Handmade Cosmetics maintained stable download numbers, with a notable peak in early August at 1.2K. Active users saw a similar increase, peaking at just over 1K.

These insights are based on data from Sensor Tower, providing a deeper look into the app performance trends in Sweden's beauty retail market during Q3 2025. For more detailed insights, Sensor Tower remains a valuable resource.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: October 2025